Quiznos Tagline: MMMM... Toasty! (+1M)

While watching TV this weekend, a Quiznos Sub commercial came on. Their commercials nowadays are rather bland, I miss the days of the signing hairballs. Anyway, at the end of the current spots, the voice over always says the Quiznos tagline: MMMMM... Toasty! So what's the problem here? Umm, there are only 4 M's on their logo. I mean seriously, if every commercial says MMMMM, then print MMMMM, not MMMM. Are they paying by the letter here? Toddlers watching Baby Einstein could probably figure there's a missing M.


For those not in the know, the Martin Agency created SpongMonkeys for Quiznos around 2003. The SpongMonkeys were scary looking, played guitar, and sang badly. It was great!